When selling their home many vendors start with the misconception that styling a property for sale is about taste. Sure, there is a bit of that…but moreover it’s about styling to the lifestyle of your prospective buyer. So as soon as a buyer walks in the door, they feel like this is the place for them.
Using a professional to style your home will give you an advantage: it will help you achieve a better outcome. Specifically, it will increase the average sale price by 10-15%. And this is only one of the gains. There is more. Much more. Keep reading to find out all the benefits of professionally styling your home for sale.
How a real estate agent adds value to your property through styling
Styling a property professionally increases its perceived value in the buyer’s mind. A real estate agent knows the buyer’s psychology. They know what they want. They know how to include the stylish factors that will “wow” buyers and create the emotional appeal that helps them envision their desired lifestyle when they inspect the house.
So when you hire a professional to style and sell your home, start by asking them how they can style it to help buyers visualize your property as their future home. Ask them if you need to change the furniture or adjust the furniture layout, to make specific rooms look bigger or brighter.
The garden, balcony, and outer area are also crucial in the decision-making process so ensure you evaluate these with your agent and make changes where you need to. Considering each part of your property and how it matches a buyer’s lifestyle will enable your property to be styled in a way that results in an increase in the sale price.
Benefits of professionally styling your home: standing out and timing
Prospective buyers take only a few seconds to decide if they like your property. When the inspection starts they picture themselves in the house and the feeling of having found the dream home either sets in or not. So you need to make that first impression count!
A real estate agent knows how to highlight the best features of a property. They know the area and similar houses and have the skills to help style your home so it stands out from the crowd.
Ask your agent which features you should highlight, perhaps with a renovation or adding stylistic components. Or how you can highlight these features online with professional photography and copywriting. This will help your home differentiate from the other listings, and sell it rapidly.
There are other benefits of professionally styling your home and these can change according to the specific situation. Call us on 03 8680 9421 or visit our Bay Street office for a chat, to find out about how we can help you with your real estate goals.
